Launch Your Brand
of Beverage from 250L
PotionLab is an innovative canned beverage production center based in Belgium. Create your own recipe, label, brand — without owning a brewery.
.png)
Bière
Fermentée
Limonade
Mixée.png)
Thé glacé
Non pétillant
Kombucha
Fermentée.png)
Café froid
Non pétillant.png)
Cocktail
Mixée
Bissap
Infusée
Hard Seltzer
Alcoolisée
Eau aromatisée
Infusée
Maté
ÉnergisanteCréez your beverage en 5 étapes
2 à 4 weeks, without complexité. On s'occupe de tout.
Échangez on WhatsApp
Chat on WhatsApp. We shape your idea, your target and recommend the best plan — 250L, 500L or 1,000L+.
Recipe & Design
Choose an existing recipe or create your own with our brewers. We design your label in parallel.
Conformité
AFSCA, excise duties, legal labeling, traceability — we handle everything. Your beverage will be 100% compliant and ready to sell.
Production
Brewing in our Belgian lab, canning from 15 to 50cl, quality control. Carbonated or still, fermented or mixed.
Livraison
Free Click & Collect or delivery to your door. Your cans arrive on pallets, ready to sell.
Dès 1,15€ / can · Custom Recipe · Tout compris · Excl. VAT & excise duties
Production, label, compliance, delivery — one price per can, no surprises. Excl. excise duties and VAT.
Beverages launched with PotionLab
.png)
Marcus NEIPA
NEIPA douce et juteuse, au bouquet tropical.
%20(1).png)
La Craque
Pétillante au goût vif et insolent.
MrSmith
A friends' project thriving from Liège.
%20(2).png)
Chi Str'Ale
APA légère et aromatique. 4,9%.
Ol'Beerbotte
IPA with starry cosmic design. Craft brewery.
Effigia Boost
Energy drink lime & eucalyptus for une enseigne belge.
Koma Architectes
Limonade pêche-poire for un cabinet d'architecture.
Luzco
Hard fruity drink orange sanguine & pêche blanche.
Bona Pils
Pils 4% for Le Bona Bar. Design street art coloré.
Concept Paint
Limonade citron vert & mandarine for une enseigne peinture.
Horus Software
Bière 4% for une fintech. « Accounting never tasted so good. »
We are not a brewery.
Nous sommes beverage creators.
If it can be drunk, we produce it. One single point of contact from idea to pallet — recipe, design, compliance, production and delivery.
Tous beverage types
Beer, lemonade, iced tea, kombucha, cold brew, cocktail, bissap, hard seltzer, flavored water, mate… If you can imagine it, we can produce it.
Pétillant & non pétillant
Carbonation, fermentation, cold blending — we master all techniques. Few labs are able to du plat ET du pétillant.
Du 15cl au 50cl
Sleek can 15cl, standard 25cl ou 33cl, tall can 44cl et 50cl. Aussi bouteilles et kegs. La plupart des concurrents ne font that du 33.
100% clé en main
One single contact from start to finish. We handle the recipe, label design, compliance, production and delivery. You focus on launching your brand.
Made in Belgium
Our lab is basé in Belgium. AFSCA certified, excise duties declared, full traceability. Your beverage is ready for sale dès la sortie de production.
Boosté par l'IA
Our AI platform helps you refine your idea, choose ingredients and optimize your recipe. Brewer expertise enhanced by artificial intelligence.
What Our Creators Say
"We had the idea but no clue how to produce. PotionLab handled production, compliance, everything. In 6 weeks, our lemonade was on the shelf."
"Owning the recipe 100% was our #1 criterion. PotionLab is transparent about that, and the result is top quality."
"We started with 100L to test, now we produce 2,000L per month. The team is responsive and the process is smooth."
What's your project?
From first test to brand launch, choose the plan that matches your ambition.
Custom Recipe — 250L
Test your own recipe with our experts. The recipe is 100% yours. The first step towards your brand.
- ✓ 100% custom recipe (you own it)
- ✓ Validation batch included
- ✓ Label + guided design
- ✓ All can formats (15cl to 50cl)
- ✓ Compliance & excise duties included
- ✓ Dedicated expert support
Volume — 1,000L
Launch your custom recipe at scale. Your brand is ready, move to production with optimized prices.
- ✓ Your recipe reproduced identically
- ✓ Volume-based pricing
- ✓ All can and keg formats
- ✓ Compliance & logistics included
- ✓ Dedicated support
Large Volume — 2,000L+
Recurring production, multi-recipe, national distribution or export. We scale with you.
- ✓ Volume-negotiated pricing
- ✓ Multi-recipe & multi-format
- ✓ Dedicated production planning
- ✓ Pallet logistics / delivery
- ✓ Personal account manager
Already have your own infrastructure?
Subcontracting, co-production, canning of your recipes, white label — we adapt to your existing setup. Custom pricing.
* Indicative prices for 25cl cans, excl. excise duties and VAT. Exact quote on request.
Want a more precise estimate based on your volume?
Open the Price Simulator →Inspiration
Guides, templates and ideas to imagine, launch and grow your brand.
Frequently Asked Questions
Your Beverage. Your Brand.
From €1.15 per can.
Excl. VAT & excise duties
250,000+ cans produced in 2025. Custom recipe, compliance included, delivery in 2 to 4 weeks. All that's missing is your idea.
Describe your beverage idea and our AI will guide you to the best recipe.
Propulsé par IA · Réponse humaine en -24h
Bière
Blonde, IPA, Pils, Stout, Session, Sour, Triple — PotionLab brasse everything type de beer à partir de 250L. Custom Recipe développée with our brasseurs ou sélection parmi our recettes éprouvées.
250L minimum
Fût 20L
(fermentation incluse)
Limonade
Limonades artisanales aux combinaisons originales : citron vert-violette, mandarine-fleur d'oranger, cerise, sureau, framboise, cola artisanal, bergamotte. Pétillantes ou plates, with un dosage en sucre ajustable.
Bouteille 33cl, 75cl
Thé glacé
Lemon black tea, white peach green tea, hibiscus white tea — delicate infusions, low sugar (35 to 45 g/L), packaged still. PotionLab is one of the rare producers capable of canning non-carbonated beverages.
Bouteille 33cl
Kombucha
Boisson fermentée vivante, riche en probiotiques. Naturellement pétillante with une acidité maîtrisée. Déclinable en de nombreuses saveurs : gingembre, fruits de la passion, hibiscus, curcuma.
(fermentation incluse)
Café froid
Cold brew, nitro coffee, café latte — le marché du café prêt à boire explose en Europe. PotionLab maîtrise l'assemblage à froid et le conditionnement plat for un résultat premium en canette.
Cocktail & Mocktail
Ready-to-drink cocktails or non-alcoholic mocktails in cans. Mojito, Spritz, Gin Tonic, Moscow Mule — or invent your own recipe. The can format is perfect for single servings.
.png)
Eau aromatisée
Eau de source infusée naturellement : concombre-menthe, citron-basilic, fruits rouges, pêche-romarin. Zéro sucre, zéro calorie. Le positionnement wellness le more pur et le more accessible.
Bouteille 33cl, 50cl
Bissap
Infusion d'hibiscus (fleur de bissap) originaire d'Afrique de l'Ouest. Riche en antioxydants, naturellement rouge intense. Servie froide, légèrement sucrée ou nature. Un produit à fort potentiel en Europe grâce à son goût unique et ses bénéfices santé.
Hard Seltzer
Eau pétillante alcoolisée, légère en calories et en sucre. La catégorie who a explosé aux US et who débarque en Europe. Profils fruités (lime, pamplemousse, fruits rouges, mangue), ABV 4-6%. Le format canette is indispensable for ce segment.
Maté
Natural energy drink made from yerba mate. Alternative to coffee and classic energy drinks: progressive energy, no crash. Riche en caféine naturelle, antioxydants et vitamines. Positionnement clean label et sport/wellness.